Aristocrat launches its first Facebook app, Heart of Vegas

To give users something new in the gaming the leading gaming network, Aristocrat has launched its first Facebook application game called “Heart of Vegas”.

The company acquired San Francisco-based social media game publisher Product Madness towards the end of last year and through its partnership, its first game, Heart of Vegas ™ has been an instant hit, getting 500,000 installations within the first week of its launch.

Heart of Vegas features free versions of several of Aristocrat’s slot games, the same slots games that have become very popularly in real life casinos across the globe. Players have come to know and love these slot games in Las Vegas and in casinos around the world.

Any Facebook user can join and become a fan of Heart of Vegas in which they will receive special prizes and enjoy bonuses such as free extra chips and access to special promotions.

Given the popularity and success of Aristocrat slots in casinos around the world and the positive reaction from players to Heart of Vegas, the Product Madness team hopes to deliver new Aristocrat content to Facebook users regularly.

Craig Billings, Managing Director of Strategy and Business Development at Aristocrat, said: “We are absolutely thrilled with the tremendous response Facebook users have had on Heart of Vegas. The social game is an important pillar in Aristocrat’s online strategy, so it’s very exciting to see the first game with the Product Madness team achieves such great success. ”

Lior Shiff and Joseph Brotons, cofounders of Product Madness, added: “When we joined Aristocrat’s team for the first time, our vision was to combine Aristocrat’s popular game library with our powerful social technologies and experience. That vision is already paying off, and we expect even better results in the near future. ”

More About Aristocrat

Aristocrat is one of the leading providers of online games globally. The company has over 200 regulators globally and operates in more than 90 countries.

Aristocrat games come from a diverse range which includes electronic gaming machines, interactive video terminal systems and casino management systems. you can learn more about Heart of vegas by following this link: